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      Creating a new InGo event campaign



      - Complete guide for creating a new InGo event campaign

      Ignore the long description; this process should take less than five minutes to complete. 

      • Log in to InGo Admin, then click Create New Event from the Events Dashboard
      • Enter your Event Details:
        • Event name
        • Community name: in most cases, it's the name of your company
        • Event start and end date (NOT the campaign start & end dates)
        • Event URL: the URL for the landing page for your event registration
        • Invitation Targeting Keywords: combination of industry names, job titles, and topics, used to influence display order of social connections for personal invitations
        • Email (and landing page) header: 600 x 200px, jpg|png|gif, < 1MB (examples)
        • Registration platform: only required if your registration platform is one of: Bizzabo, Cvent, CSI, Zoom, GoToWebinar, BigMarker, On24
        • Click "Continue", then...
      • Configure your Attendee (primary) Registration Path
        • Social networks: recommend LinkedIn for B2B events, and no more than 3 choices for any event
        • Social post text: default text that appears for social posts automatically made by attendees; must include <Conference URL> placeholder
        • Personal invite test: default text that appears in personal invitations sent by attendees; must include <Conference URL> placeholder
        • Subject line text: default subject line text for personal invitations sent by attendees
        • Social post graphic: 1200 x 628px, jpg|png|gif, < 1MB (examples)
        • Preview your social posts & personalised invites
        • Click "Continue", then...
      • Schedule your automated emails
        • InGo can send two types of automated emails
          • Attendee engagement: notifies attendees when their social connections register and encourages them to invite more
          • Community engagement: notifies attendees of past events when their social connections reguster for upcoming events
        • The email scheduler controls both emails; no need to schedule each separately
        • Use the default schedule or select your own dates
        • Click "Continue", then...
      • Get your Widget Codes
        • Use the handy Send tool to email the codes to your installer, or
        • Get them anytime later on from InGo Admin
        • Click "Continue", then...

      That's it!  Your new event campaign is set up.  Time to embed your widgets!

       

      If you have any questions or run into problems, please email support@ingo.me.