You have received your data analysis file from InGo... now what? This is an article on how to access and interpret the data analysis that you received in order to better understand your community and hone your marketing efforts in on your most valuable members.
Step 1: Download the data reader (https://www.tableau.com/products/reader/download)
Step 2: Download your data file
Step 3: Open the Reader
Step 4: Open the File
Step 5: Let’s explore! (Watch the video below on how to interpret the what the data means)
Step 6: Reach out to the advocates who are most connect with the companies/industries that you are looking to target and encourage them to share with their networks and send invites about your event. Tip: Offer an incentive for sending invitations.
Q: Where does the data come from?
A: When your registrants sign in socially, we can see the titles, industries, and companies that they are connected to in their social networks (called “Network Reach” in the InGo dashboard). We run an analysis on these networks.
Q: Does this infringe on the registrant’s privacy?